Course objective:

To provide understanding about the following concepts – new economics, information society, e-commerce, e-business, e-marketing as well as to familiarise students with business models and it specifics (possibilities of application);

To give students overview on use of modern technologies (e-environment) in business in order to improve business processes and develop business efficiency.

Learning outcomes:

Students learn about theoretical aspects of business processes as well as about the applicability in practice.

Based on acquired knowledge students can determine and analyse different problem situations.

Students can analyse specific business environment within an organization and provide conclusions on use of e-business models within an organization.

Students learn how to find necessary information on specific question as well as know how to analyse this information and deliver it to others (preparation of presentations, presentation of outcomes of individual project work).